Radio spots promoting the Aramex Express Box at Al Ansari outlets in Dubai’s various malls. The boxes offered customers the convenience of sending documents / shipments while visiting a mall to shop, play and relax.
English
Hindi
Malayalam
Arabic … Read More
Below are two of the many things we learned in a Digital Overview Workshop.
It took the telephone 78 years to reach 50 million users and Kim Kardashian’s derrière reached 50 million people in a matter of minutes. That’s the power … Read More
Birdie gave The City of Gold some Platinum polish with a massive multimedia campaign (from teasers in newspapers to billboards to bus wraps and more) for Platinum Residences. A joint venture between Orion Holdings and GGICO, Platinum Residences is located … Read More
It promised to be an eye-opening workshop on the nature of ideas. Where they come from and where they can take you. All participants were tasked to come up with fresh ideas based on Birdie client brands. The teams … Read More
Once we zeroed in on ‘surprise’ as the Birdie brand promise, there was little we could do but give the glad eye to the tweaked Birdie logo.
The transformed ‘e’ captures all the emotions we feel when we are surprised, … Read More
Looks like Birdie’s resident superheroes – AD Emran and ACD Naval – use the same telephone booth en route to saving the world!
We’ve been in the advertising business for far longer than we can remember. And over the years, we’ve seen a fair share of Season’s Greetings cards, DM pieces, calendars, boxes of premium chocolates (all right, this we’ll never tire of) … Read More
The premise for our premises’ interiors was the Birdie brand promise: Surprise!
And it all began with a revamped Birdie logo (more about this in a separate post).
Credits: Naval. Aided and abetted by Emran. Illustrations from the fertile muscular imagination of … Read More
It was Birdie’s first outing at the Effie’s and boy did it effectively deliver. We saw some great work, met with some interesting people and nibbled on awesome little bites, among which, our fav was the Arancini Ball with Green … Read More
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