Machii
Tea
VERTICAL
Beverages
MARKET
GCC
YEAR
April 2022 - To Present
In no time, Machii Tea boosted its e-commerce sales by 400%, redefining its place in the KSA beverage scene with a strategy that sparked real brand engagement.
Challenge
Meets
Opportunity
With premium products and a growing market, Machii Tea had the chance to enhance its brand visibility, optimize customer acquisition, and stand out in a competitive landscape.
We saw these as opportunities to craft a strategy that would resonate with the KSA audience and build a stronger brand presence.
We saw these as opportunities to craft a strategy that would resonate with the KSA audience and build a stronger brand presence.
RESULTS & METRICS
400%
Increase in E-Commerce Sales
4.6X
Growth in Return on Ad Spend (ROAS)
118M+
Impressions across KSA
How
We Did It
We designed a performance-first strategy that focused on user experience optimization and targeted communication.
Through a tailored approach, we created a seamless customer acquisition funnel and crafted localized content that captured the essence of Machii Tea in the KSA market.
Through a tailored approach, we created a seamless customer acquisition funnel and crafted localized content that captured the essence of Machii Tea in the KSA market.
WHEN &
WHERE
Our efforts spanned several key platforms, including Instagram, Meta, YouTube, and X, ensuring consistent and localized messaging across all digital touchpoints in KSA.
This strategic execution maximized visibility and engagement at every phase of the customer journey.
This strategic execution maximized visibility and engagement at every phase of the customer journey.
Get in touch
We’re always eager to tackle new challenges and build meaningful
partnerships. Reach out to discover how we can drive impactful results
together.
