Once we zeroed in on ‘surprise’ as the Birdie brand promise, there was little we could do but give the glad eye to the tweaked Birdie logo.
The transformed ‘e’ captures all the emotions we feel when we are surprised, be it pleasantly, shockingly, convincingly, humorously, cordially, genuinely, agreeably, visually, graphically and all of the previous.
Props to Naval for the design.
Submit a Comment